Client
We Know You
With our previous experience developing food brands for retail, we decided to take a shot at creating our own for the online market. After realising that most other brands were lacking the necessary tech to service their customers, we immediately knew there was something new to bring to the table.
No bells and whistles – Foodery Fit’s identity was designed to be kept simple. We went heavy on red and scaled down on the rest.
We divided the online store with 3 consumer interests in mind: losing weight, maintaining and gaining muscle. All meal combinations for each selection meet the dietary requirements to achieve those goals.
We built a custom macro calculator that measures protein, carbs, fat and calorie intake. This data is then stored in the user’s account for reference and to customise their meal building experience.
Our cherry on top – a web based app that lets users order their meals quicker than ever. Similar solutions take over 30 minutes to build a monthly plan. With Foodery Fit, we were able to build a year long subscription in under 2 minutes (yes, we timed it).
Our cherry on top – a web based app that lets users order their meals quicker than ever. Similar solutions take over 30 minutes to build a monthly plan. With Foodery Fit, we were able to build a year long subscription in under 2 minutes (yes, we timed it).
Foodery Fit was built using the feedback and input from real users. Every iteration improved on previous versions to ensure a better, more fluid experience across all platforms.
To support the brand, we built a social presence to drive traffic and grow the community around Foodery Fit. Sharing insightful guides & tips, motivational content and branded pieces, our engagement quickly started generating hot leads.